The Register Group sales agency was created in 1988 to represent premium brands to the Florida retail cycling, outdoor and run markets. Since that time, our agency has grown to three representatives selling into multiple channels, which also now includes surf/sup, skate, dive, fish/tackle and marine. With over 40 years of experience collectively we represents brands from Key West to Pensacola. We are strategically located on Florida’s east coast, west coast and south Florida with connections into the Caribbean and South American market.

 L to R Lee, J.R. and Donald

L to R Lee, J.R. and Donald